Liberty Godparent Maternity Home
PROJECT SCOPE
Bespoke Brand Package
CLIENT: Kris richard
YEAR: 2024-2025
LOCATION: lynchburg, virginia

Project Goals
To modernize the visual identity of the maternity home, creating a fresh, appealing, and emotionally resonant brand that attracts both residents and sponsors
Custom Illustration
In order to implement hospitality and warmth into the brand, we created a wide variety of handmade illustrations for the team to use in social media, marketing, website design, etc. The illustration brings a versatile softness that can alleviate the tension around approaching a difficult subject.
Marketing Assets
To create a cohesive and thoughtful marketing, we developed a series of social media posts and templates for the maternity home. Each design can be used across social platforms, email templates, and the website to assure consistency in the marketing.
The Bespoke Brand Package is an exclusive package that offers a tailored strategy to bring your brand vision to life, creating a beautiful and authentic identity that truly reflects your story and values. Interested in working with us to create your bespoke brand?